

Refranchising these gyms will allow JEM to accelerate their position in Crunch far faster than establishing new units, in turn allowing us to keep our focus on innovation and support of the franchise network.” The gym brand currently has over 400 gyms worldwide.Ĭrunch Worldwide CEO Jim Rowley said, “We’re excited for the opportunity to bring on a strong health and wellness partner in JEM Wellness Brands. Crunch Fitness, with headquarters in NYC, says the move will drive its strategic growth targets as it continues its expansion. The Crunch Fitness club locations under the franchising deal include Rocklin, Citrus Heights, Folsom, Elk Grove, Granite Bay, and Howe Ave. “While we do not share details of test results, we are excited for what the Vegan Crunchwrap test will mean for future vegan and vegetarian menu developments.Crunch Fitness Logo. But tests like these "are an efficient way for the company to check on how consumers respond to a product before potentially rolling it out on a larger scale," Schaaphok told the veganism news site. There's no guarantee that the menu item – Taco Bell's first offering to include vegan dairy products, according to VegNews – will be added to the chain's national menu. Will the Vegan Crunchwrap become available nationwide?
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Prices may be higher for delivery and other service fees may apply taxes are extra.īy the way, you can also get a free Breakfast Crunchwrap on Tuesdays in June. The Vegan Crunchwrap is priced comparable to the traditional Crunchwrap Supreme. The Fitness Your Way membership entitles Member to use. The Vegan Crunchwrap is available at these locations while supplies last. Fitness locations are not owned or operated by Tivity Health, Inc.

The participating Taco Bell locations are: Where is Taco Bell's Vegan Crunchwrap available? I may be biased, but no veggie burger could compare,” said Missy Schaaphok, director of global nutrition and sustainability at Taco Bell. “So now we’re hacking the hack, if you will, with a product that’s completely vegan as-is, right off the menu. Over the years, vegan customers at Taco Bell have used their own vegetarian hacks on their orders, shunning meat for beans and nixing cheese and sour cream. Iced coffee satisfaction? New Rolling Stones, Keurig 'Start Me Up' kit promises 'rock and roll' coffee experience Because let’s admit it, we’ve all eaten plenty of products on today’s market that don’t taste great and certainly aren’t craveable.”įree crunchwraps: Taco Bell giving away free Breakfast Crunchwraps on Tuesdays in June “That’s why we took so long, months and years, to release something this special we wanted and needed to get it exactly right, to get it mouth-watering. “Such a large part of our fandom is vegan or vegetarian, and we’re as committed to them as they are to us and our menu,” said Liz Matthews, Taco Bell's global chief Food Innovation Officer at Taco Bell, in a statement.

Taco Bell has been testing various vegetarian options including a meatless Naked Chicken Chalupa and plant-based vegan meat as an option two years ago. Over 9,000 locations, including access to all locations in CORE and POWER membership Includes amenities that are part of a Basic membership at participating.

The crunchwrap consists of vegan seasoned plant-based protein, blanco sauce, warm nacho sauce, shredded lettuce and diced tomatoes wrapped in a crunchy tostada shell.Īll of the ingredients have been certified vegan by the American Vegetarian Association. The new Vegan Crunchwrap becomes available Thursday in New York City, Orlando and Los Angeles, for a limited time, while supplies last. Taco Bell is taking its crunchwrap officially vegan – at least in a few test markets.
